Founded in 1973 Domain Chandon was the first sparkling wine producer outside Champagne to be established by a French house using only the traditional method. That house, Moet-Hennessy, began in 1743 as Moet et Chandon and has involved into LVMH, a worldwide luxury goods company specializing in wines, spirits, fashion, leather goods, fragrances, cosmetics and selective retailing.

In addition to the website, a number of rich media postcards were used to provide interactive entertainment that drove traffic to the club website and an e-newsletter program was implemented to keep members informed about Chandon Winery events, special events coming to a particular area, vineyard reports, restaurant happenings and new wine releases that ensure a high level of customer retention.

Domain-Chandon

Services provided:

Site design

Production

Rich media newsletters and online ads

Accomplished:

New website and online campaigns to promote the Private Cellar Wine Club which offers discounted wines, special events and entertaining information for wine connoisseurs